Northern Paper Mills produces its first sanitary tissue at the Green Bay East Mill in Wisconsin. The packages contain 1,000 sheets of tissue, each 4 x 10 inches. Each bundle is pierced with a wire loop so that it can be hung from a nail.

Northern Tissue is named.

Northern Paper Mills emerges as the largest producer of bath tissue in the world. Northern Tissue is commended for its sterilization, its white appearance to match modern bathrooms, and the fact that it requires no embarrassing conversation when purchased.

Northern Tissue is hailed as a splinter-free toilet paper.

Americans are reminded that hoarding tissue is unpatriotic, as production of Northern Tissue is limited during World War II.

'Fluffy' the Northern cub appears in advertising, becoming Northern Tissue's new "salesman."

Northern Tissue introduces colored bathroom tissue.

Northern introduces American Beauties in its advertisements. The portraits of young girls, by artist Frances Hook, appeared on packages the following year and become synonymous with Northern Tissue.

Northern became a two-ply tissue, but returned to one-ply after a year due to lack of demand.

Northern Tissue again becomes two-ply.

Northern Tissue is re-launched as Quilted Northern.

Quilted Northern advertising divas, the Quilters, are born.

Quilted Northern introduces "Softest Ever" Quilted Northern bath tissue.

Quilted Northern introduces Quilted Northern Ultra Plush™.